Event types

There are event list strategy for list events to tracking.

1. Page (On Web)

Group

Name

Category

Action

Trigger

Page

Page view

pageview

view

Page loaded

2. Screen (On App)

Group

Name

Category

Action

Trigger

Screen

Screen view

screenview

view

Screen loaded

3. User Identify

Group

Name

Category

Action

Trigger

User Identify

User Identify

user

identify

  • After a user registers

  • After a user logs in

  • When a user updates their info (eg changes or adds a new address)

  • Upon loading any pages that are accessible by a logged in user (optional)

User Identify

User Sign-out

user

sign_out

This event should be sent when a user signs out for your service.

4. User Anonymous

The reset method only clears the cookies and localStorage set by SDK . User generates a uid and sets this as anonymousId for all new visitors to your site/app.

Group

Name

Category

Action

Trigger

User Identify

Reset anonymous

user

reset_anonymous_id

Calling reset resets the user_id (uid) when user sign out and sign in with an other account.

5. Ecommerce Events

Group

Name

Category

Action

Trigger

Ecommerce

Products Searched

browsing

product_search

User searched for products

Ecommerce

Product List Viewed

browsing

product_list_view

User viewed a product list or category

Ecommerce

Product List Filtered

browsing

product_list_filter

User filtered a product list or category

Ecommerce

Product click

product

click

User clicked on a product

Ecommerce

Product view

product

view

User viewed a product details

Ecommerce

Add Wish

product

add_wish_list

User added a product to my list wish.

Ecommerce

Add compare

product

add_compare

User added a product to compare.

Ecommerce

Add to Cart

product

add_to_cart

User added a product to their shopping cart

Ecommerce

Remove Cart

product

remove_cart

User removed a product from their shopping cart

Ecommerce

Cart view

product

view_cart

User viewed their shopping cart

Ecommerce

View wish list

product

view_wish_list

User viewed their wish list

Ecommerce

View compare list

product

compare_list

User viewed their compare list

Ecommerce

Cart checkout

product

checkout

User initiated the order process (a transaction is created)

Ecommerce

Payment Info Entered

product

payment

User added payment information

Ecommerce

Purchase

product

purchase

User purchased and completed the order

6. Advertising (On any platforms)

Group

Name

Category

Action

Trigger

Advertising

Impression

advertising

impression

Counts an impression each time a creative is downloaded in the user's device and has begun to load.

Advertising

Viewable

advertising

view

when the creative is shown to the user

Advertising performance

Click

advertising

view

When a user clicks on an ad creative, a click request is sent to the event analytics server. System counts a click as soon as it receives the click request and then sends the user the defined click-through URL and redirected to this one

7. Custom Events (On any platforms)

Group

Name

Category

Action

Trigger

Event Group X

Any event

event name Y

event action

Custom

User Login

user

sign-in

Custom Event

User

user

user_register

Custom Event

User Sign-out

user

user_sign-out

Custom Event

User Like

user

like

Custom Event

User

user

share

Custom Event

User

user

comment

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